Design Master Class (2018)

Design Master Class: Branding Creative Excellence.

Design Master Class is a conference created by Wallpaper Magazine and the Royal College of Art, celebrating and connecting masters of their creative discipline.

The branding strategy implemented the key given design elements with a new identity highlighting the purpose of the event: celebrating excellence. It was vital to create a cohesive brand identity in order to communicate to the general public and design professionals. Wallpaper Magazine and the RCA function as institution and facilitator of creative exchange.

Giving a cause a voice: building a brand.